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Inspired by Jamaican Riddim, ANTCONSTANTINO releases the EP "Fashion" this Friday (30).
The work highlights the essence of what can be chic, with sound elements that set the mood for a fashion show.
In an irreverent proposal, producer and DJ ANTCONSTANTINO continues to heat up the scene with the freshness of other sound formats, and now presents the EP “Fashion”, this Friday (30th), with the participation of great artists such as Bruno Kroz, Afrodite, DIMSAN and AKA AFK. Alongside the Deck label, ANTCONSTANTINO exceeds expectations by delivering the work as a riddim, a classic Jamaican production that promotes the reinterpretation of the same instrumental in different lyrics and versions.

The idea of “Fashion” comes from the sources that feed ANTCONSTANTINO's creative persona – who drinks from many Jamaican styles; and in this work, he emphasizes his look at elements present on the catwalks through samples – from flashes to the most performative sound. When elaborating the construction of the beat, which permeates the 145 BPM, the artist immersed the fashionista theme that involves the name of the work to the minimalism that sets the riddim – this is also highlighted in the EP’s video clip, which reveals the various tracks of the work in the same visual material, embraced by the continuity of the beat.

Through the new work, the producer from Baixada Fluminense highlights his connection with this culture, without being attached to labels or musical truisms – but also opening wide the powerful curatorship of ANTCONSTANTINO by bringing together four voracious MCs, capable of translating the versatility and scope that comes of their own plural references. And so, under the concept of “Fashion”, ANTCONSTANTINO celebrates the inspirations of the catwalk universe alongside guest artists who exalt the power of the producer in their lyrics.

With a video clip recorded at Deck studios, the MCs invited by ANTCONSTANTINO exhibited the relaxed atmosphere when recording, and also a lot of creative effort in lyrics that highlight the experience of those who are on the run, with uniqueness in each verse.

“I think Antônio has been planning this project for more or less two years, and since then it has taken a lot of strength. It was a unique experience to record in such a professional studio, with such an angry crowd. (...) I already consumed this type, but I had never played. And Antonio is awesome; he takes us out of our comfort zone. So when he invited me, I didn't think twice and jumped in”, confesses DIMSAN.

Other artists present in the work, such as Bruno Kroz and Aphrodite had also never worked in this format, and threw themselves headlong.

Partner of ANTCONSTANTINO, the MC from Nova Iguaçu Afrodite uses the word “desafio” when she mentions the project, since she was introduced to riddim thanks to “Fashion”:

“it's always challenging, but I'm very happy to work with the boys. (...) I had never seen it; At first I found it a little difficult, because we pick up a lot of references that we hear, or from guides that have passed before. But now it's become super normal, I'm really excited to see this job on the runway”, she says.

Bruno Kroz, also a partner of ANTCONSTANTINO for a long time, says that “Fashion” was his first work in this format, and he felt enchanted:

“this vibe of each one imprinting their own personality, their identity in a stuff like that is very forward. And to have all of that in a structure like that of the label is incredible, just faith ”, he comments.

In perspectives for now and the future, ANTCONSTANTINO consolidates in “Fashion” the space of creative and productive power to pierce the bubble, and add a versatility of references, that walk from trash to chic, and provide a unique experience in contact with the repertoire of artist.
“At the same time that I like messy things, I like beautiful things, you know? (...) I listen to Carlos do Complexo, I think he's brilliant; Black Sabbath, I listen to their early albums a lot… I like trashy things but also chic", he says.

The work is divided into two versions; one in full on YouTube, and on other music platforms with the protagonism of each guest MC.